Honda participates in the Exhibition Automotive Makassar (POMA) 2014 held on 26 – 30 November 2014 at the Convention Center in Makassar, Celebes. In addition to showing his latest products as well as a variety of interesting sales program, this time also featuring Honda Honda HR-V Prototype for the first time in the city of Makassar, South Sulawesi.
Exhibition Automotive Automotive exhibits 2014 Makassar, the largest City and the surrounding area. In the event, Honda uses the same theme as that carried on the Indonesia International Motor Show 2014, that is, "Welcome To the Excitment of The Next".
The theme of the exhibition on Automotive Honda Makassar this time in accordance with the commitment of Honda to always be at the forefront in providing driving pleasure, as well as a sporty driving experience in each product release.
"After the exhibition Indonesia International Motor Show (IIMS) which is the largest exhibition of Honda in Indonesia and some other city's automotive exhibit, we now present the automotive Exhibition in Makassar with new products of high quality and more affordable," explained Tomoki Uchida, President Director of PT Honda Prospect Motor.
In 2013, the total sales of Honda in South Sulawesi (Makassar surrounding &) reached 2,100 units during the period January to October. While in 2014, the total sales of Honda in South Sulawesi (Makassar surrounding &) reached 4.756 units, or experiencing growth of 226% from the same period in last year.
Honda booth at the exhibition stand with an area of Makassar Automotive 418 square metres. The theme also seen through Honda cars are shown. Star in the booth this time, Honda is Honda HR-V Prototype. During the term, the IIMS 2014 Honda HR-V managed to record the number of booking as many as 1,079 units.
There are two new features for the first time applied to the Honda cars in Indonesia, namely Electric Parking Brake and Auto Break the Hold. Electric Parking Brake parking brake functions to operate the electrical basis by pressing the button to activate or release the parking brake.
Auto Brake Hold the standby mode of the braking system, so drivers don't have to step on the brake pedal continuously while the vehicle stopped after activating the button Auto Brake Hold.
During the exhibition the automotive consumer, the 2014 Makassar can also make reservations for a Honda HR-V with the price range offered is USD 240 – 280 million to 1.5 litre variant and Rp 350 million to 1.8 litre engine variants.
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